At Gerflor, we are convinced that our products must not only bring high quality visual harmony and comfort to your living spaces, but also feed your inspiration and free your own creativity.
That's why our teams put all their energy into continuously imagining new, unique, modern and sustainable designs with which you can transform your interiors.
GERFLOR DESIGN LAB
Composed of designers, graphic designers and colourists, the Gerflor Design Lab deciphers current trends in fashion, architecture and design,and anticipates their evolution in the coming years. Their mission: to propose today the designs, textures and colours of the future collections, which will decorate your interiors of tomorrow.
"For Gerflor, creativity is not an occasional, intuitive or spontaneous phenomenon, but a neat plant nourished every day, patiently, methodically. We travel the world to identify global trends in design, architecture and fashion. At the end of this adventure, we build our moodboards: a condensed overview of styles, colors and materials, which are an infinite source of inspiration to create new products. The raw material of our future collections is here. An essential sap that nourishes the identity of Gerflor for more and more unique and innovative products."
Gino Venturelli, Gerflor Artistic Director
RECOGNISED DESIGN EXPERTISE
Our design experts are in constant contact with designers and architects from all over the world. This allows them to regularly exchange and compare their respective analyses on the evolution of trends.
The highlight of these exchanges: the Design Days, where Gerflor presents each year its vision of trends and validates certain stylistic choices for its future collections.
Our Design expertise and creativity have been rewarded with several prizes awarded by many designers and trend agencies. Our vinyl tiles and planks collections : Creation 70 - received the 2016 Product Design Award from the famous Red Dot Design Award.